# Tagshop AI vs Captions (2026): Price per Ad, Features & Verdict

> Tagshop AI vs Captions compared on price per video ad, features and who each one suits. List prices checked October 2026.

Canonical: https://use-addy.site/compare/tagshop-vs-captions
Last updated: 2026-10-26

On list prices checked October 2026, Captions is the cheaper of the two per video ad (about $0.75 versus about $2.60 on Tagshop AI's best-value plan). Tagshop AI: AI avatar UGC ad maker with 300+ avatars and ad templates. Captions: AI video editor with AI creators, AI Twin and a product-URL-to-ad tool (AI Ads). If you want the ads written, rendered and posted for you, Addy is a third option at about $0.95 per 15-second ad.

## Price per video ad

Monthly list prices. One finished video ad is the unit.

| Tool | Plan | Price / mo | Video ads / mo | Per video ad | Note |
|---|---|---|---|---|---|
| Tagshop AI | Starter | $14 | 5 | $2.80 | Billed yearly (600 credits, up to 60 videos a year); no monthly price published |
| Tagshop AI | Growth | $39 | 15 | $2.60 | Billed yearly (1,800 credits, up to 180 videos a year) |
| Tagshop AI | Pro | $79 | 30 | $2.63 | Billed yearly (3,600 credits, up to 360 videos a year) |
| Captions | Max | $24.99 | 33 | 76¢ | 500 credits; AI Ads costs 1 credit per second, so 15 credits per 15-second ad. Credits are shared with all AI features |
| Captions | Frontier | $69.99 | 93 | 75¢ | 1,400 credits at 15 credits per 15-second AI ad |
| Captions | Frontier 2x | $139.99 | 186 | 75¢ | 2,800 credits at 15 credits per 15-second AI ad |

## Feature by feature

| Feature | Tagshop AI | Captions |
|---|---|---|
| Portrait 9:16 video ads | — | Yes |
| Learns brand from URL | URL to video | Product URL to ad |
| Competitor + Reddit research | No | No |
| Multiple ad formats (16) | Templates | Partial |
| AI creators that post daily | No | No |
| Reels / TikTok / Shorts scheduler | No | — |
| Launches Meta ads | No | — |
| Winner / loser learning loop | No | — |
| API + MCP | Demo-based | — |
| Free trial without card | — | Free plan, one-time credits |
| Photoreal AI actor library | Yes | Yes |
| Your own face in ads | AI twin | AI Twin |
| Remix any winning ad from a link | Ad clone | — |
| Never trains on your data | — | — |

## Which should you pick?

Pick Tagshop AI if you want: 300+ AI avatars and 200+ ad templates; URL-to-video and ad cloning; AI twin of yourself and 75+ languages.

Pick Captions if you want: About 75¢ per 15-second AI ad on Max; Paste a product URL and get a UGC-style ad; Strong mobile editor with an AI Twin of yourself.

Tagshop AI is an avatar ad maker: pick an avatar or a template, paste a product URL and get a UGC-style video, at about $2.60 to $2.80 per video on yearly billing. Addy also writes the concepts from your site, renders 16 formats and posts to Reels, TikTok and Shorts, at about a dollar per 15-second ad on monthly billing. Pick Tagshop if templates and avatar variety are what you need; pick Addy if you want the planning and posting done too.

## How we compared

- Prices are each vendor's public monthly list price in US dollars, last checked October 26, 2026. Yearly-billing discounts are noted next to the plan where the vendor publishes them.
- Cost per video ad is the monthly price divided by how many short portrait video ads the plan buys. When a vendor sells credits or minutes, we convert at its published rate; when it publishes no rate, we use third-party reports and label the figure as reported.
- Features come from each vendor's own site and docs. A dash means we could not confirm a feature, not that it is missing.
- Addy is our product. To keep that from tilting the page, tools are listed alphabetically, Addy is scored on the same criteria, and its limits are published on the [facts page](https://use-addy.site/facts).
- Something out of date? Tell us on the [contact page](https://use-addy.site/contact) and we will correct the page and its date.

## Sources

- [Tagshop AI](https://www.tagshop.ai): official pricing page, checked October 2026.
- [Captions](https://www.captions.ai): official pricing page, checked October 2026 (vendor pricing page shows iOS prices; AI Ads rate from Captions help docs).
- [Addy pricing](https://use-addy.site/pricing): our own plans.

## Questions

### Is Tagshop AI or Captions cheaper?

Captions, on list prices checked October 2026: about $0.75 per video ad on its best-value plan versus about $2.60 on Tagshop AI. Check what each counts as one video before comparing; some tools count statics or slideshows.

### What is the main difference between Tagshop AI and Captions?

Tagshop AI: AI avatar UGC ad maker with 300+ avatars and ad templates. Captions: AI video editor with AI creators, AI Twin and a product-URL-to-ad tool (AI Ads).

### Is there an alternative to both Tagshop AI and Captions?

Addy learns your brand from your website, writes hooks you approve, renders 15-second portrait video ads from 99¢ and posts them to Reels, TikTok and Shorts. The first ad is free, no card.

### Where do these numbers come from?

Each vendor's own pricing page or, where a vendor does not publish one, third-party reports, checked October 2026. Email hello@use-addy.site if something is out of date.

## Related

- [Addy vs Tagshop AI](https://use-addy.site/compare/addy-vs-tagshop)
- [Addy vs Captions](https://use-addy.site/compare/addy-vs-captions)
- [2026 pricing guide](https://use-addy.site/compare/pricing)