Free tool
Break down any
winning ad.
Paste the link to an ad that is working. Get its hook, the beats with timings, the visual style and why it converts, then make your own version in one click.
Public TikTok, Reels, Shorts, YouTube and Meta Ad Library links. Free, 5 an hour, no account.
Why people use it
Built for portrait Reels first. Works for TikTok and Shorts too.
See the skeleton
Every good ad has a structure: hook, problem, demo, proof, CTA. The tool shows the one under the ad you pasted, with rough timings.
Steal the structure, not the ad
Nothing from the original is reused. You get the pattern; Addy writes a new script and shoots new visuals for your product.
Straight to a finished ad
One click sends the breakdown to Addy, which rebuilds the ad for your brand and renders it from 99¢.
How it works
- 1
Paste a public link
TikTok, Instagram Reel, YouTube or Shorts, Meta Ad Library, or any page with a video.
- 2
Read the breakdown
Hook, beats and timings, style, call to action and the closest Addy format.
- 3
Make your version
Sign in and Addy writes concepts in the same structure for your product. Approve the ones you like.
Questions
+Which links work?
Public TikTok videos, Instagram Reels, YouTube videos and Shorts, Meta Ad Library ads and most public pages with a video. Private, deleted or login-only links return an error. YouTube links give the most accurate breakdown because the video itself is analysed.
+Is it free?
Yes. The breakdown is free and needs no account, limited to 5 links an hour per visitor. Making the remixed ad happens in Addy, with a 7-day trial and no card.
+Does it copy the ad?
No. It describes the hook type, beat order, pace, caption style and CTA. When Addy remixes it, the script, visuals, voice and person on screen are all new for your product.
+How accurate is the breakdown?
For YouTube the model watches the video. For other platforms it reads the page text and any transcript or caption it can reach, so detail varies with what the platform exposes publicly. Treat it as a strong first read, not a transcript.