Every plan includes all 16 formats, the full Addy loop and posting to Reels, TikTok and Shorts. Prices are in USD. No hidden per-seat fees.

Starter

$29/mo at other UGC platforms
$19/mo
Save 34% vs typical UGC platforms · ~$0.68 per video ad
2,000 credits / month · Light planning from Addy
  • 2,000 credits — 28 HD video ads (56 drafts)
  • 1 campaign at a time
  • 1 social account
  • All 16 formats
  • Reels, TikTok, Shorts scheduler
Start Starter

Growth

Most popular
$79/mo at other UGC platforms
$49/mo
Save 38% vs typical UGC platforms · ~$0.68 per video ad
5,100 credits / month · 4x Addy fuel
  • 5,100 credits — 72 HD video ads (145 drafts)
  • 5 campaigns
  • 10 social accounts
  • 3 workspaces
  • AI creators that post daily
  • Competitor research + remixes
  • Winner variations
Start Growth

Pro

$199/mo at other UGC platforms
$129/mo
Save 35% vs typical UGC platforms · ~$0.65 per video ad
13,800 credits / month · 5x Addy fuel
  • 13,800 credits — 197 HD video ads (394 drafts)
  • 20 campaigns
  • 500 social accounts
  • 10 workspaces
  • Meta Ads launch + ROAS loop
  • API + MCP access
  • Priority queue
Start Pro

Enterprise

$999/mo at other UGC platforms
$499/mo
Save 50% vs typical UGC platforms · ~$0.66 per video ad
53,200 credits / month · 14x Addy fuel
  • 53,200 credits — 760 HD video ads
  • Everything in Pro
  • Scales to $1,499/mo in-app
  • Dedicated Slack channel
  • Custom formats
Talk to us

An HD video ad costs 70 credits, a draft-quality ad 35, a static 5. You only pay for concepts you approve; failed renders are refunded. Credits reset monthly. Yearly plans are billed up front. Cancel anytime. Prices in USD. Add-on: warmed accounts — real TikTok / Instagram accounts warmed by humans in your niche, $59/mo per account + $1 per post upload. Comparison prices are typical public list prices at agency-style UGC platforms, Oct 2026.

How we compare.

Competitor numbers from their public pricing pages, October 2026. Treat them as approximate.

FeatureAddyTypical UGC platformArcadsCreatifyMakeUGC
Starting price$19/mo$29/mo~$110/mo$39/mo$59/mo
Credits on mid plan5,100 ($49)2,000 ($79)~20 videos ($220)300 ($99)1,000 ($79)
Cost per video ad (entry plans)~$0.68~$4.14~$11~$8+~$2.80
Portrait 9:16 by default
Video modelWan 3.0MixedProprietaryMixedMixed
Brand learned from URL
Competitor research + remix
Reels / TikTok / Shorts scheduler
Meta Ads launch + ROAS loop
AI creators posting daily
Warmed accounts add-on$59/mo$100/mo
API + MCP$99/mo
Free trial7 days, no card7 days, no cardYes10 credits$1

Pricing questions.

An HD video ad is 70 credits, a draft (480p) 35, a static 5. You only spend credits on concepts you approve, and failed renders are refunded. Credits reset every month and unused credits don't roll over.

Anytime. Upgrades are prorated and take effect immediately; downgrades apply at the next renewal.

Real TikTok or Instagram accounts that humans in your niche have been posting from for weeks, so your first posts don't land in a cold feed. $59/mo per account plus $1 per post upload. Requires an active plan.

No. Connect your accounts with one click; we handle the integrations.

Yes, on Pro and above, plus an MCP server so you can drive Addy from Claude or any MCP client.

You can buy a top-up pack or upgrade. Scheduled posts keep publishing; only new generations pause.

Under 70¢ per ad ·Portrait first ·Wan 3.0 ·Posted for you ·No card ·Reels · TikTok · Shorts ·Under 70¢ per ad ·Portrait first ·Wan 3.0 ·Posted for you ·No card ·Reels · TikTok · Shorts ·Under 70¢ per ad ·Portrait first ·Wan 3.0 ·Posted for you ·No card ·Reels · TikTok · Shorts ·

Your first 2 Reels are free.
The rest cost less than a coffee.