AI UGC ads for real estate agents
AI UGC Ads for Real Estate Agents
Addy turns your real estate website into high-performing 9:16 video ads for Instagram Reels, TikTok, and YouTube Shorts. Paste your URL, approve concepts, and let AI handle the creative workload.
What makes ads hard in this niche
The creative problems real estate agents run into on Reels and TikTok.
Human UGC is too expensive for local markets
Paying human creators $150 to $400 per video eats into your commission margins fast. You need a high volume of local listing ads, but traditional production costs make testing impossible.
Filming listing walkthroughs takes hours
Between open houses, client meetings, and closing paperwork, you rarely have time to script, film, and edit short-form vertical video. Consistency on TikTok and Instagram suffers when production is entirely manual.
Seasonality requires rapid creative testing
Spring buying seasons, summer moves, and winter slowdowns all require completely different messaging. Waiting weeks for an editor means you miss shifting local market trends and rate changes.
Generic ads get scrolled past instantly
Standard photo carousels and basic property flyers blend into the local feed. Buyers and sellers tune out boring real estate marketing that doesn't immediately address their specific financial or lifestyle goals.
Hooks you can test this week
Openers written for this niche. Addy writes dozens like these from your website.
- “Three things nobody tells you about buying a home in this market.”
- “Stop scrolling if you are trying to sell your house before winter.”
- “Why your home sitting on the market isn't actually your fault.”
- “The hidden cost of waiting for interest rates to drop further.”
- “How I helped these first-time buyers win in a multiple offer situation.”
- “Do not list your property until you check these three local comps.”
Want more? Try the free hook generator.
Formats that fit
UGC talking head
Builds local trust instantly by simulating a knowledgeable agent talking directly to buyers and sellers about neighborhood trends.
Breaking news
Grabs attention immediately for urgent local housing updates, interest rate changes, or new neighborhood listings hitting the market.
Chalkboard
Simplifies complex real estate concepts like down payment assistance, closing costs, and amortization schedules for first-time buyers.
Car yapper
Mimics the casual, authentic vibe of an agent filming between property showings while driving between appointments in the local area.
The playbook
From your website to your first winning ad.
- 1
Paste your website
Input your real estate website or listing page URL so Addy can learn your local branding, service areas, and unique value proposition.
- 2
Review AI concepts
Addy studies local buyer objections and competitor ads to write custom ad concepts. Nothing gets rendered until you swipe to approve.
- 3
Render in minutes
Choose your format and generate your 9:16 vertical video ad for 70 credits. Drafts cost 35 credits and statics cost 5 credits.
- 4
Publish across platforms
Schedule your approved video ads directly to Instagram Reels, TikTok, and YouTube Shorts to maintain a consistent local presence.
- 5
Scale the winners
Identify which ads drive the most lead inquiries and use Addy to instantly generate winning variations to test new hooks and visual styles.
What it costs
With the Starter plan at $19 per month, you get 2,000 credits, which breaks down to about $0.68 per HD ad video. That budget easily supports testing multiple hooks and formats for your listings without breaking your marketing budget.
See every plan on the pricing page.
Questions
+How does Addy learn my real estate business?
You simply paste your website URL. Addy analyzes your branding, past sales, service areas, and specific listings to generate tailored ad concepts.
+Do I have to approve the ads before they are made?
Yes. Addy writes the ad concepts first, and nothing is rendered until you swipe to approve them. You stay in complete control of your messaging.
+Can I use these ads for both buyers and sellers?
Absolutely. You can prompt Addy or approve concepts that target either first-time homebuyers, downsizers, or homeowners looking to list their property.
+What video formats does Addy produce?
Addy produces short portrait 9:16 videos optimized for Instagram Reels, TikTok, and YouTube Shorts across 16 distinct visual formats.
+Is there a free trial available?
Yes, you get a 7-day free trial that includes 150 credits to test out the platform with no credit card required upfront.
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