Ad format
Text on Body Video Ads Made Easy with AI
Turn your product URLs into native portrait video ads featuring dynamic on-screen text that looks tattooed into the scene. Generated in minutes by Addy.
70 credits per HD video ad on Addy.
What it is
The text on body format features a creator on screen with bold key phrases seamlessly integrated onto their body or clothing, looking almost tattooed into the physical environment. This visual trick immediately catches the eye because the moving text creates an unexpected layer that demands attention and holds the viewer's gaze.
Viewers naturally read the text while listening to the creator speak, reinforcing your core message twice. With Addy, you can generate this complex visual effect automatically by simply pasting your website URL and approving the concept.
When to use it
Best for
- SaaS apps explaining core features
- Direct-to-consumer skincare brands
- Online coaching and courses
- Fitness and nutrition programs
- Financial services and apps
Skip it if
- You sell complex industrial machinery requiring long technical demos
- Your brand guidelines strictly prohibit bold on-screen typography
- Your product requires a subtle, minimalist aesthetic with zero text overlays
A script you can copy
Hook
“Stop scrolling if you are still struggling to write your daily social media captions.”
- Creator stands in a bright room talking directly to the camera as bold text appears tattooed across their chest.
- The creator gestures to the floating text while explaining how simple the process is.
- A quick screenshot of the software interface appears on screen to show the product in action.
Call to action
Paste your website link into Addy today and get your first video ad free with our 7-day trial.
- “Three reasons your current ads are failing to convert.”
- “I tested this website builder for seven days straight.”
- “Stop doing your marketing manually.”
- “Here is the exact framework we used to double our traffic.”
- “The biggest mistake founders make when launching ads.”
Production tips
Keep text short
Limit on-screen text to three to five words per phrase so viewers can read it in a fraction of a second.
Match brand colors
Use high-contrast text colors that stand out clearly against the creator's clothing and background.
Sync with speech
Make sure the tattooed text appears on screen precisely when the creator speaks those key words.
Use plain fonts
Choose clean, bold, sans-serif fonts to ensure maximum legibility on small mobile screens.
Test multiple hooks
Generate several variations of the same ad with different text hooks to find your winning combination.
Questions
+What is a text on body video ad?
It is a 9:16 portrait video format where key phrases appear seamlessly integrated onto the creator's body or clothing, looking tattooed into the scene to grab attention.
+How does Addy create these videos?
You paste your website URL, and Addy analyzes your brand, competitors, and customer feedback to write concepts. Once you approve a concept, Addy renders the video in minutes.
+How much does it cost to make ads with Addy?
Starter plans begin at $19 per month for 2,000 credits, which breaks down to about $0.68 per HD video ad. You can also start with a 7-day free trial that includes 150 credits and requires no credit card.
+Where can I publish these video ads?
Addy can automatically schedule and post your completed portrait videos directly to Instagram Reels, TikTok, and YouTube Shorts.